There are three responses to a piece of design: yes, no, and wow. Wow is the one to aim for. —Milton Glaser
Hallmark Birthday 2017
For freelance, a team at Hallmark Cards, that specifically focuses on greetings for the male audience, asked me to letter and design a group of birthday cards for 2017.
The editorial director on the team provided me with the copy for each card. This allowed me the focus needed to craft the concept, design and lettering for each card. Cool little side note, this team hired me join their team full time during the summer of 2016.
These cards are now available for purchase where Hallmark greeting cards are sold! GO GET SOME!